

PROFESSIONAL APPROACH
With over 15 years of experience in graphic design, social cause campaigns, brand building, and art direction, I specialize in bringing creative ideas to life. My expertise in visual arts, combined with a deep understanding of multicultural, multi-age, and hard-to-reach audiences, allows me to navigate diverse markets effectively.
I believe well-executed design is the foundation of effective communication, meaningful connections, and unforgettable experiences. By seamlessly integrating aesthetics, functionality, and creativity, I ensure every project delivers exceptional results.
Spreading impactful messages and making a difference in the world is at the heart of what I do. Turning great ideas into people-ready solutions is my superpower!
EXPERTISE

BRANDING
Graphic Identity Design
Brand Style Guides
Re-Branding

PACKAGING
Label and Packaging Design
Point of Purchase

DIGITAL DESIGN
Web Design
Social Media Design
E-Blast Advertising

ADVERTISING
Advertising Campaign
Collateral Material
Non-Traditional Advertising

SIGNAGE
Indoor and Outdoor Signage Design
Vehicle Wrap Design

PRODUCTION
Printing
Installation
Quality Control

EDITORIAL DESIGN
Annual Reports
Data Visualization
Infographics Design

PHOTOGRAPHY
Photo Shoot Direction
Photo Touch-Up

AUDIENCES
Multi-Cultural Diversity
Diverse Age Groups
Hard-to-Reach People
CREATIVE SKILLS

SOFTWARE PROFICIENCY
Adobe Indesign
Adobe Illustrator
Adobe Photoshop
Wix Online Platform
Microsoft Office
Social Media

EDUCATION
Bachelor’s Degree in
Graphic Design
La Salle University
Postgraduate in
Branding
IDEP

CORE STRENGTHS
Innovative Creativity
Engaging Hispanic Audiences
Expert in Accessibility Compliance
Collaborative Team Player
Insightful on Social
& Cultural Trends

LANGUAGES
English
Spanish
ADDITIONAL AREAS OF EXPERIENCE
Business Development
Health and Well-Being
Construction and Real Estate
Retail Store
Community and Social Cause
Education
Restaurants
Law Firms
Beauty
Sports and Gyms
Event Venues
Cultural and Art Centers